We’re excited to partner with Lollypop Farm Humane Society for their 2011 Telethon taking place this Saturday March 5 at Eastview Mall 10am-9pm - click here to see our commercial. Our sister company, Pioneer Millworks, will be demonstrating our ultimate dog friendly flooring to show maintenance specific to pets. This annual telethon event gives everyone the opportunity to make a real difference in the lives of homeless and abused pets -- from farm animals down to kittens. Every dollar raised stays in Victor/Rochester area communities and helps change a pet's life for the better.